Hull City and Manchester United will begin their Premier League campaigns this weekend, with a clash at the MKM Stadium scheduled for 12:30 on Saturday.
The Tigers have already been written off by several media professionals, but that won't stop the MKM Stadium from being packed to the rafters on Saturday.
Manchester United are expected to win the match relatively comfortably, so there isn't much value on the outright market. However, we have noticed one market, which revolves around Bruno Fernandes, that offers remarkable value on Saturday.
Bruno Fernandes to have over 1.5 shots on target
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Hull City deserve plenty of credit for being promoted from the Championship last season. However, when you dig into their underlying numbers, the achievement becomes even more impressive.
Based on some key metrics, including xG and xGA, the Tigers should have been battling to retain their Championship status. One of the most eye-catching stats is that Hull faced 681 shots in the Championship last season, more than all but two teams in the division.
Of these 681 shots, 219 were on target (8th-highest in the division). As such, backing certain players to pile up the shots and shots on target makes sense against Hull.
Bruno Fernandes, who registered 85 shots in the Premier League last season, is priced at 12/5 to have more than 1.5 shots on target on Saturday.
Context is key for Fernandes bettors
There are many reasons to think Fernandes will cover the over on this selection, not least Manchester United's record in opening-weekend fixtures – 22 wins, which is more than any other side.
There is the logic that Hull's shots against column is only going to increase in the Premier League, too. They will not have come up against anyone on the same level as Fernandes in the second tier, and the Portuguese midfielder should run the game.
There is also the fact that Fernandes is United's designated penalty and free-kick taker – two situations which lend themselves to shots on target.
All in all, 12/5 feels very generous, and we are backing it to come in.