Best Football Betting Apps in the UK: Top in 2024

The best betting apps in the UK are Bet365, William Hill, Betfair, Betfred and Paddy Power. In this article, I'll be covering popular UK football betting apps, their best features, which have the best betting odds, and how to choose the best for your betting preferences. Finally, I'll be giving them a star rating out of five. Let's get started.

Best Football Betting Apps for Android & iOS in 2024

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Best Football Betting App william hill

Exclusive £40 free bets on mobile

18+. Play Safe. When you sign-up via Mobile using promo code N40 and place a bet of £10/€10 or more we will give you 4x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.


Best Football Betting App bet365

Bet £10 & Get £30 in Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code SPORTSMAX can be used during registration but does not change the offer amount in any way.


£40 in sports bets + £10 casino bonus

New customers only. 18+. Minimum deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Bonus expires 7 days after opt-in. Full T&Cs apply.


Best Football Betting App betfred

£50 in Bonuses

New customers only. 09:00 on 08/03/24 – 17:30 on 15/03/24. Register with CHELT50. First bet £10+ at Evens (2.0)+ on Sports which settles before 23:59 on 15/03/24. Free Bets: £20 Horse Racing, £20 Football Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.


Best Football Betting App betfair

Up to £20 money back in cash

New customers only. Min odds 1/5 (1.2). If you place a multiple at least one selection must meet the min odds requirement. Max £20 refund. Payment restrictions apply. Qualifying bet must be placed and settled within 30 days of account opening. T&Cs apply.


Betvictor logo square corner rounded

£40 in Bonuses

18+ New customers only. Opt in, bet £10 (odds 2.00+) on any football market within 7 days of registration. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Debit Card/Apple Pay payments only. Click for T&Cs.


Get £20 in free bets

18+ New UK+IRE customers. PayPal and certain deposit and bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.


Bet £5, get £20

18+ New UK+IRE Customers only. Certain deposit methods & bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.


Copybet welcome offer

Stake £10, get £50 in free bets

Full T&Cs apply. New UK and ROI customers only. The qualifying bet should be a single bet, start at 10 and have 1.9 greater odds. 5 free bets include 1 x 10 pound free bet on horse racing, 1 x 10 pound free bet on football, 2 x  pound 10 Free bet in-play, 1 x pound 10 Free bet Acca. 7-day expiry. 


Get a £20 Backup Bet

18+ | New UK players only | Min deposit req. £10 | Certain deposit methods excluded | Place 1 sport bet (3+ selections) | Excl Horse Racing | Min stake £10 | Max stake £20 | Min Odds 1/2 (1.5) for each selection | Max FreeBet £20 for football only | FreeBet valid for 7 days | FreeBet stake not returned | T&Cs apply.


Get £30 in free bets

New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. Opt-in required. 18+ T&Cs apply.


Deposit £10, get £10 in free bets

New UK, IE & Malta customers only. Min £10/€10 first deposit using Debit Card. Place a bet of £10 at min odds of 1.5. Free bets expire in 90 days. Full T&Cs apply. 18+.

Top Betting Apps in the UK

  1. William Hill – 4.8/5
  2. Bet365 – 4.7/5
  3. Unibet-4.7/5
  4. Betfred – 4.6/5
  5. Betfair – 4.5/5
  6. BetVictor
  7. Coral
  8. Ladbrokes
  9. Copybet
  10. Bwin – 4.4/5

How I ranked British sports betting apps

I used the following criteria to rank the different apps:

  • Ease of registration: less than 1 minute, less than 2 minutes, more than 2 minutes
  • Data consumption: impact on my phone battery after 1 hour of use
  • User experience: Overall fluidity when navigating
  • Presence of the main betting features: live betting, cashout, streaming

All the tests have been made in April 2024. We have chosen the selected bookmakers from our list of best football betting sites.

best football betting apps

Best Football Betting Apps in the UK

Now, we will go through each bookmaker and their app in more depth. This will be from their apps' average iOS and Android user rating, the features of each application, the interface, and how user-friendly each application is. We'll go through all of this and everything in between, curating an accurate analysis of the offerings of each bookmaker, from a mobile standpoint.

1. William Hill Football betting app: Seamless in-app transitions

William Hill app download has recently updated its mobile platform, and its mobile app is receiving more positive appraises. They offer their customers a user-friendly platform with straightforward access to all the app's features. Their welcome offer depends on whether you are using a mobile app or site and which promo code you enter like the William Hill promo code, so watch out if you are a new customer, so you don't mix up your codes. William Hill app is the most reliable in the UK, loved by football fans.

william hill uk app

There's always plenty of football action going on throughout the year. From domestic leagues such as the Premier League and cup competitions such as the Champions League and the FA Cup, throughout the traditional season. To international competitions like the World Cup and European Championships, traditionally throughout the summer.

For example, the Euro 2024 competition is fast approaching now. William Hill's top bets for the competition include England to win it all at 7/2 and France to prevail at 4/1.

2. Bet365: Best football betting app in the UK

Bet365 is the most popular bookmaker in the world. They have an extensive array of markets and sports to choose from, and they offer plenty of football markets to bet on. Punters can take advantage of the Bet365 bonus code when signing up to get exclusive benefits. The Bet365 UK app is easy to use, and has the same layout as the desktop site, so you won't get confused about where everything is once you download and open it.

bet365 aplikacija za Android i iOS

3. Unibet: Best Sports Betting Markets

Unibet is a household name in sports betting. The site came in 1999 and has since remained on top of the online betting industry.

The Unibet app has one of the most extensive libraries of sports available for betting. Other than the virtual sports games, players can bet on rugby, snooker, tennis, UFC/MMA, Netball, Boxing, Chess, eSports, Winter Sports, Motorsports, Football, Basketball and more. The site also supports live streaming. It means you can livestream top sports like football and basketball, tennis, American football and more. This live-streaming service works with top leagues like the FA Cup, NFL, NHL, NBA and more.

Though the site design feels a bit old, Unibet offers excellent promotions and fun features to improve the experience.

Unibet app

4. Betfred Football Betting App: Best-designed football app

Betfred's mobile app is optimised to be faster and easy to navigate. Their unique website design was transformed into a high-end user-friendly mobile platform. The app provides all the available markets and sports, and you can access other features, like live-streaming or cash-out. The bookie offers Betfred promo codes to all of its customers and continuously attracts new ones.

betfred app screenshot

5. Betfair Football App: The most diverse betting app

The Betfair mobile app grants punters access to diverse and fulfilling betting options, especially for football. Betfair also has regular odds boosts, and accessing its features is as easy as pie. Their popular betting exchange platform is on a different app, so if you want to try it out, you will have to download a second app.

Through the app or their website directly, this bookie offers a splendid Betfair sign-up offer you can jump on any second.

best betting apps

6. BetVictor: Best Football Odds

The BetVictor app is a top name when ranking bookmakers in the UK. Football is the most popular sport on the site. Thus, it has the best odds and betting options. But there are also other sports like basketball, American football and baseball.

The site offers a 100% Matched Free Bet bonus up to £100 on your first bet, one of the most generous sports betting bonuses for players in the UK. In addition, BetVictor supports live streaming. However, the downside is that it only supports horse and greyhound racing events on the live streaming service.

7. Coral: Excellent Site Optimisation

Founded in 1926, Coral holds a license from the UK Gambling Commission and the Government of Gibraltar, operating as one of the top UK online bookmakers.

After a recent site redesign, the platform is now one of the best in terms of efficiency. The intuitive design is evident in the user-friendliness and the ease of accessing betting features.

Customer service is also one highlight area of Coral, as they have a track record for good customer service, most of the time. Most verified online reviews also hit on the quality of customer service on the site. This is made possible due to the diverse support channels available.

The football market on Coral is also excellent, especially with the introduction of the Coral ACCA Boost feature that adds a 10% bonus to football accumulators up to a maximum of £100. The only significant downside is the unavailability of some betting markets on individual events.

However, the £20 Free Bet bonus, other promotions, and stable odds all add up to make the site fun. Also, the redesign of all editions of the site now puts it up there as one of the best in terms of site optimisation.

8. Ladbrokes: Best Live Streaming Service

Founded in 1886, Ladbrokes ranks as one of the oldest bookmakers worldwide. Through the years, Ladbrokes has become a market leader in the UK and other regions like Ireland and Belgium.

The key highlight of Ladbrokes is in their live streaming service. Other positive areas are the variety of payment methods available, active customer support, and the competitive odds they offer in major sports like football and basketball. There’s also a Ladbrokes ACCA Insurance feature giving players up to £10 cashback on lost football accumulator bets.

Despite the mobile site that already provides a seamless betting experience, Ladbrokes has a dedicated mobile app with links for download available on the site. The app promises a faster betting experience for users who play on mobile. But, from side-by-side comparisons, there isn't any significant speed difference between the web and app editions. However, the app does provide a more native betting experience on mobile. Overall, Ladbrokes is a complete package of all-round features.

9. CopyBet: Smooth Live Betting

The registration process for Copybet's app, found on Google Play and the App Store, is simple, especially for individuals acquainted with other bookmakers' platforms. Even novices of gambling will discover it user-friendly. After signing up, users are given the choice to create either a sportsbook account, a CopyBet account for automated betting, or both, with both accounts automatically generated upon registration.

In addition, there's a third alternative for those aspiring to become a rated tipster, necessitating synchronization with a Betfair Exchange account. Notably, the app delivers a more seamless experience compared to its desktop counterpart, with transitions between sections, such as from the sportsbook to the tipster section, often resulting in the opening of multiple tabs and microsites on the desktop, which may not be as intuitive for users. Concerning live betting, the in-play section is readily accessible, and prominently displayed on both the desktop and app interfaces, offering a variety of options for UK users.

Copybet app experience

10. Bwin App – European Elites

After recently celebrating 25 years at the top of the European betting market, Bwin has channeled their funds and energy into designing an app that helps them compete with the elite operators on the UK scene. Operating in:

  • Germany
  • Italy
  • Austria
  • France

Bwin has an app that caters to many different sporting cultures and languages. The only negative that stood out for us was their lack of phone support. Still, many bettors believe they make up for it with their digital customer service channels, available seven days a week, and a solid selection of welcome bonuses. Their mobile app blends a black background, white font, and patches of yellow.

It is a lot easier on the eye than a lot of the competition, with fantastic in-play streaming services across a range of sports. Betwin also has a string of solid bonds in the sports betting industry. Affiliations with the Bundesliga and historic sponsorships with Real Madrid are a few examples.

11. Betgoodwin: Excellent Football Betting Experience

Betgoodwin is a new betting online app founded in 2021 and licensed by the UK Gambling Commission. It is an online version of the widely popular Goodwin Racing, a traditional betting platform established in 1997. Betgoodwin is focused on simplicity and reliability; visible in the platform’s user-friendliness, which provides a convenient navigation experience. Plus, they offer an enticing welcome bonus for new customers.

Many types of betting bonuses are available, as well as decent odds in horse racing, greyhound events, and football. The football betting market is very rich, which makes the experience of betting on football excellent. In addition, players can use various functionalities such as Bet Builders, Create-A-Bet, and a fantastic cashout feature.

best betting apps in the UK, betgoodwin features football betting markets, horseracing, and more

The downside to this sportsbook is that it only offers limited payment support and does not provide for live streaming. However, the in-play betting section makes up for it, as it allows you to bet on football, basketball, tennis, and more. You can also make quick withdrawals with the few payment options available. The Betgoodwin app, therefore, stands among the best UK sportsbooks with a fair balance of all-round features.

Newest Football Betting Apps

There are other trustworthy operators out there in the United Kingdom, and we've only just covered the absolute top of the list. When it comes to mobile sports betting apps, there are several other contenders we would like to acknowledge:

  • Stake app – 4.5/5
  • SBK app – 4.5/5
  • BetUK app – 4.6/5
  • Sky Bet app – 4.9/5
  • NetBet app – 4.7/5
  • Betway app – 4.7/5

Stake: Best For Crypto Betting

Stake is one of the leading crypto-based sportsbooks in the world, currently available in over 15 languages globally, and new users can sign up using the code FWMAX. The platform gives you the option of betting on live sports such as football, basketball, and MMA using cryptos like Bitcoin, Litecoin, Ethereum, Bitcoin Cash, Dogecoin, and other currencies, including Ripple, Tron, etc.

There is no standalone Android or iOS app for Stake. Instead, it runs on a web-based system, allowing compatibility when betting on different devices.

Stake is one of the major players in the cryptocurrency industry, which accounts for a large part of crypto transactions on a global scale. Some of the main features of this betting app include its simplicity, generous welcome bonuses, and regular Stake bonus codes for exclusive offers.

Stake also supports traditional payment methods such as Apple Pay, Google Pay, Samsung Pay, and MasterCard, which helps make payments easier for all the players across the UK and other regions. The betting market in the Stake betting app is vast, and players can try a variety of sporting markets on the site.

SBK – A New Sheriff In Town?

It's rare for a football betting app that only emerged in 2019 to get recognition, especially compared to some of the titans we've discussed today. If we're weighing up football markets, customer service, and overall customer satisfaction, the SBK app can hold its own and even outperform some of the names we've touched on today. However, one of the negatives revolved around not all of their markets having a cashout option, and amidst such tough competition, this is noticeable.

If we're going to factor in that they've been in the industry for five years, compared to the 20 or 25 years of other companies, there's a lot of potential there. The app has a similar vibe to the Betway app in terms of colour schemes and general feel. We used their current welcome bonus when we signed up on the app, and aside from the lack of a cashout option – SBK could have a bright future in the UK sports betting market.

BetUK App – Top Choice For Promotions & Bonuses

With the might of gambling colossus LeoVegas behind them, BetUK is quickly finding a name for itself amongst UK bettors. Although they might not have the esteem or stature of other significant names in today's piece, they're using a raft of everchanging but eye-catching bonuses to swoop customers from their competitors.

While there is talk of BetUK bringing in a streaming facility, the lack of one is noticeable, especially in a sea of such immense competition. They make up for what they lack in streaming in an array of football markets, with a broader selection than some of the high street names.

Likewise, the app, besides the streaming issue, is a slick and finely tuned service with great in-play betting features and effortlessly smooth on iOS and Android. It's arguably one of the best football betting apps for Android. If they update streaming for their football markets, they could quickly become a significant force to be reckoned with, even compared to the dominant companies in this area of UK sports betting.

SkyBet App – A Sportsbetting Dynasty

Sky has been the home of Premier League football for over 30 years now. During that time, they established themselves as one of the premium football betting apps UK customers have to choose from. Their football betting, horse racing markets, and virtual sports are considered the gold standard in the UK market. First formed in 2000, SkyBet soon fused its dominant presence in football coverage to bring a tsunami of new punters to their now multi-billion pound service.

Although they have been criticised for slower payout times compared to other premium names – their app has no latency problems, instant cashout facilities, and a range of options. With such a visible presence and the multi-billion pound might of the Sky corporation behind them, SkyBet is in one of the best positions to potentially rise to the pinnacle of the UK gambling industry. It's a combination of deep, varied football betting markets, tournament specials, welcome bonuses, 24/7 customer service, and having one of the highest-rated gambling apps in the UK. Not a bad combo.

NetBet – Sportsbetting Stalwarts

Many UK bettors might not be familiar with NetBet, but they've been in the market for 23 years and have one of the most effective customer service teams we've encountered recently. Their live chat app staff are amicable and were able to resolve our query quickly – the only issue is that it is not a 24/7 service.

This opinion is mirrored by many on social media and several other reviews. Outright markets on NetBet are another vital component of their service, deep-diving into the top sports and miscellaneous markets. They use several welcome bonuses to bring people to their app, and with so much time spent in the industry, NetBet knows the buttons to press to piece together a solid mobile app. While it is not the best on the market, it also flies under the radar.

Betway App – A Dependable Tour De Force

Regarding football betting apps, Betway is one of the leading names in both the UK and international markets. Their mobile app is a fantastic illustration of everything the company does well. Simplicity is often the order of the day for many of these apps, and Betway's black and white theme with a splash of olive green helps tick all the boxes regarding aesthetics.

Golf, rugby, football, and combat sports are the pick of the bunch for us on Betway, all of which are markets where you can utilise the welcome promotion. The mobile app allows you to use their welcome bonuses and promotions to get the most out of what's on offer. Although there were slight issues when using it on a tablet, the smartphone iOS and Android apps were faultless – from our experience. As one of the first companies to opt for the digital-only approach back in 2006, Betway has gone from strength to strength, with vast sporting connections, including West Ham United and the NHL in the US.

Other noteworthy mentions – enticing welcome offers

We thought we would also mention a few other football betting apps offering attractive signup offers for new customers.

  • Vbet: New users can take advantage of the Vbet promo code to get a £20 free bet
  • 888sport: The 888sport sign up offer entails a £30 free bet
  • BetMGM: When betting £10 with the BetMGM sign-up offer, new users, in turn, get £40 in free bets
  • SpreadEx: Spread betting fans can enjoy the SpreadEx sign up offer of £40 in free bets

How to Choose the Best Football Betting App

Placing bets on a mobile device is trendy these days, and many bookmakers have that option available. It's a lot more accessible to be able to check on your bets directly on your phone everywhere you go. There are two kinds of mobile betting – via a mobile site and a mobile app. The first bookmaker to introduce mobile wagering was Coral, and the first official mobile app was Betfair.

Since then, many other bookmakers have released their mobile apps, and nowadays, they even release exclusive bonuses for mobile app customers. There are lots of unique features on mobile devices, which we took into consideration in ranking them. Here's our list of features that any mobile sports betting app should have:

In-play wagering

Live betting has become viral ever since it was created. Customers enjoy the possibility of placing wagers after the event already started, and bookmakers made that possible. The feature is best, coupled with other features like cash-out and live streaming. The combination of those features can get you a sizeable profit, then if you simply wagered on the game before it started.

best football betting apps

Variety of betting options

A good sportsbook should have a wide range of sports and markets to choose from. Customers should have access to everything the Sportsbook has to offer on both the website/mobile site and the mobile app. Having plenty of markets for the different spots is also necessary because more punters are diving into the diversity of bets available. They are also exploring more and more market types outside of match results.


Different bookies have different names for this feature, but mostly it does the same thing. You can settle your wager early (before the end of the match) at odds calculated by the bookmaker. This feature is handy when the team you place a stake in to win is down by three goals after the first half. Another situation when you can use this feature would be to be uncertain of the outcome of the match and prefer to secure what you won until now.

best football betting apps

Live Streaming

Having the option to watch the games you're betting on via live streaming is a useful feature to have access to. Most bookmakers offer a live streaming option that allows users to watch sporting games/events within their platform for free.

It's worth noting that there are a couple of restricted events that fall short of meeting the free live-streaming criteria. These are Horse Racing and Greyhound Racing, as both require you to place at least a £1 bet on the race before the stream becomes available to watch. But, all other sports are free to watch as long as you have signed up and possess a verified account with funds in it.

Same Game Multi/Bet builder

The feature that allows you to combine wagers on the same match (in most cases) is called a “Bet Builder,” but all bookmakers have different names for it. The feature is mostly available for Football matches, but some bookies offer Tennis and other sports, although there aren't that many.

Bookmaker promotions and mobile-only bonuses

Bonuses and promotions are significant when it comes to online wagering. Bookies offer different types of bonuses that vary between free bets codes, cash prizes, odds boosts, Acca insurance, etc. The most popular promos are welcome offers such as Unibet's promo code which gives new customers £40 in free bets or the Boylesports sign-up offer which grants £10 in the sportsbook and £10 in the casino. Usually, they are the same for both online and mobile platforms, but some bookies also offer mobile-only bonuses for new and existing customers.

How to download football betting apps

Apps are efficient, and that's why people love them. Getting the sports wagering apps for all the bookies mentioned in this article is free, and you can follow the same steps when downloading them. We only described how to get them on the most popular mobile platforms – iOS and Android.

best betting apps

Download for iOS

Getting a bookie's mobile app on iOS devices (iPhones and iPads) is more accessible than on Androids. The fastest way is to open your App Store and type in the name of the bookmaker you want to start betting with or already have an account with.

Find their sports wagering app from the search options below (some bookmakers offer different apps for betting and other services they might provide), and install it on your device. After completing the process, you can open the app and log in or register for a new account.

Download for Android

Downloading the best betting apps on Androids is harder but don't worry once you follow the steps below you will have no trouble with it. Before you do anything else complete these settings changes on your device first:

  • Open your Settings -> Security menu.
  • Find the “unknown sources” button and toggle it, so it's turned on.

This allows you to download apps from sources besides Google Play. This is required because Google doesn't allow any real-time gambling apps to be distributed. The next step is to open your mobile browser and type in the address of the bookmaker.

Open their mobile site and navigate to the mobile apps page (some mobile betting sites have a link to download the app on top of the page which slides down once you open it). Find the app you want to download if there is more than one and click on it.

Once the download is complete, you can open your files and navigate to the folder where your downloads are stored. You would have to click on the APK file and open it for the installation process to begin. Once it's done, you can go ahead and open the app.

Recap of top betting apps in the UK

Choosing the best mobile apps isn't easy, and we took into consideration many factors when ranking them. The most important ones are covered in this article, but there are still more features that can impact your choice, for example mobile interface, security, popularity, and user opinions.

The apps listed above and their ratings aren't the only things you should be looking at before deciding which app to download, but as they've made our list, you can be sure that they have our stamp of approval. If you're a new customer, be sure to register with the bookie's promo code before getting started playing via the mobile app.

Avatar of Gavin Davison
Gavin Davison

Gavin is a full-time copywriter based in the UK and has developed in-depth knowledge of the igaming world by working in the betting industry for over five years. During this time, he has written thousands of articles covering various topics, including bookmaker reviews, ‘how to’ guides, bonus comparisons and much more.