Best World Cup 2022 Betting Offers: Free Bets & Promos for UK Customers

Below, we will discuss the types of bets offered by bookmakers, the World Cup betting offer, free bets, and more

UK Betting Sites World Cup Offer Terms & Conditions Sign up Link

Betfredlogo BETFRED 2

Get £60 in Bonus when you stake £10

New UK customers only. Register using the promo code, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply

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William HillLogo WILLIAMHILL 2

Bet £10 Get £30

18+. Play Safe. When you sign-up using promo code N30 and place a bet of £10/€10 or more we will give you 3x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

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Paddy Powerlogo PADDY POWER 2

Money Back in Cash up to £20

New customers only. Place your FIRST bet on any Football market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using cards will qualify for this promotion. T&Cs apply.

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SkyBetskybet offers

£30 in Free Bets

New customers only. First single & E/W bet only. 5P minimum stake. 3 X £10 bet tokens. Free bet stakes not included in returns. Free bets exclude virtual. Free bets are non withdrawable. No free bet expiry. Eligibility restrictions and further T&CS Apply. 18+. BEGAMBLEAWARE.ORG

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Corallogo CORAL 2

Bet £5 Get £20 in Free Bets

18+ New UK+IRE customers. PayPal and certain deposit and bet types excluded. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply.

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Ladbrokeslogo LADBROKES

Get £20 when you bet £5

18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&Cs apply.

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BetfairBest World Cup 2022 Betting Offers: Free Bets & Promos for UK Customers

Get £30 in Free Bets when you place a £10 Bet

New Customer offer. Place a min £10 bet on the Sportsbook on odds of min 1/2 (1.5), get £30 in Free Bets. Rewards valid for 30 days. SMS verification required. Only deposits via cards will qualify. T&Cs apply. Please Gamble Responsibly

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Unibetlogo unibet

£40 refunded + £10 as bonus money if you lose your first bet

New customers only. 18+. Minimum deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: all sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sports bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Full T&Cs apply.

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888Sportslogo 888

Bet £10 Get £30 + £10 Casino Bonus

New customers only • 18+. Min deposit of $10. A qualifying bet is a ‘real money’ stake of at least $10. Min odds 1.50. Free Bets credited upon qualifying bet settlement and expire after 7 days. Free Bet stakes not included in returns. Casino Bonus must be claimed within 7 days. To withdraw bonus/related wins, wager bonus amount 40 times within 14 days. Casino Bonus expires after 60 days. Restrictions apply to withdrawals, payment methods and countries & full T&Cs apply

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In less than three months, the sporting world will set its full attention on the biggest football tournament. Hosted in Qatar, the 2022 World Cup is expected to be a real spectacle. However, before we get there, we need to look at some of the most exciting World Cup bet offers.

World Cup Bet Offers – Key Betting offers

Bookmakers around the world are already preparing their World Cup betting offer. This includes various bonuses and free bets but also extensive betting markets, competitive odds, and more. So, before we get into the best World Cup bet offers, some details about the types of betting offers have to be shared. Here are the most common bonus and promotions customers can find at any serious bookmaker.

Welcome offer – This will be among the most common type of World Cup bet offers. It's aimed at new customers who need to register, make a deposit, and claim bonus cash or free bets, depending on the welcome offer.

Free bets – A lot of bookmakers have free bets as part of their World Cup offer. In most cases, these free bets come when new customers sign-up and/or make a deposit. Free bets are usually connected to a qualifying deposit. So, customers need to meet the terms & conditions before free bets are awarded. When it comes to this tournament, all free bets will be focused on the World cup. Make sure you read through the fine print of any bookmaker offer to find the best free bet offers World cup.

No-lose bets – Contrary to free bets, “no-lose” World Cup bet offers to require you to stake real cash when making a bet. If your bet loses, the bookmaker will then reward you with cash back or a free bet with the same amount you wagered. Usually, there is a minimal amount that has to be wagered for a “no-lose” bet to activate. So, make sure to check the terms & conditions.

Boosted odds – As the name suggests, bookmakers will offer increased odds on certain markets to encourage customers. The maximum stake is often limited so bettors don't go overboard when placing bets with boosted odds.

How to pick the right 2022 World Cup betting offer

The online gambling world is filled with World Cup bet offers. All serious bookmakers are getting in on the action so punters will have to go through the offers to find one that suits them best. Not every punter looks for the same things from a bookmaker. Some are looking for free bets, others are interested in specific World Cup markets while certain bettors are looking for great bonuses and promotions. Here is a list of the most important elements to help you find the best World Cup bet offers.

  1. User-friendly experience – Bettors need a website that can be easily navigated. Accessibility is one of the most important factors when picking a new bookmaker.
  2. Competitive welcome offer – Almost every bookmaker out there has a welcome offer. However, some of those welcome packages are better than the rest. Bettors should always try to find the biggest bonuses. This means the ones that require small deposits but reward large sums in bonus cash or free bets.
  3. Betting markets – One of the main reasons for picking a certain bookmaker is how vast their betting markets are. Some customers look for specific player props and other markets that are not very common. The best bookmaker will have a more extensive World Cup betting offer.
  4. Odds – Punters look for the best value before placing a certain bet. Since all bookmakers have competitive World Cup odds, try to find the one with the largest odds.

World Cup every two years

How to claim World Cup free bets?

Checking bookmakers like Ladbrokes, 888, Unibet, Betfair, William Hill, and others will help you find the best free bet offers World Cup. Once you have found such an offer, it's very easy to activate it. Head on to the website and create an account with the bookmaker. To claim their World Cup bet offers, you will need to complete a registration process. Here are the details that most UK bookmakers will require:

  • Full name
  • Confirm that you are over the age of 18
  • Confirm that you are a UK resident
  • E-mail, contact number, address, and other required details
  • Set a username and password
  • Accept the terms & conditions

In certain cases punters will have to deposit to trigger the best free bet offers World Cup. However, for the most part, free bets mean that the player won't have to wager his funds.

The best 2022 World Cup betting offers

Sky Bet –  Skybet offers its new customer a chance to get £20 in free bets when you bet at least £5 to receive four £5 free bets.

Betfred New UK customers can register with the Betfred promo code, and on a deposit and bet of £10 to claim £60 in various bonuses. Customers receive £40 in free sports bets, £10 free bets on lotto, and 50 free spins (£0.20 each)

888sport With 888Sport customers can bet £10 and get £30 in free bets + a £10 casino bonus. The first bet of at least £10 on 1/2 (1.5) or greater odds to receive 3x £10 free bets + a £10 casino bonus.

Paddy Power – Paddy Power offers money back in cash up to £20. New customers need to deposit and bet at least £10 on 1/1 (2.0) odds or higher. If you lose, a £10 cashback will be rewarded.

Unibet – Up to £40 cashback in free bets + a £10 casino bonus. That's what Unibet has to offer its new UK customers if their first bet with minimum odds of 2/5 (1.40) is a loss.

William Hill – William hill offers its customers a bet £10 and get £30 in free bets offer. Register with them and then deposit and bet at least £10 on odds of 1/2 (1.5) or greater to receive 3x £10 in free bets.

Betfair – Bet £10 and get £30 in free bets. New customers can join, deposit, and bet at least £10 on 1/2 (1.5) odds or higher to receive a £30 free bet.

World Cup 2022 betting markets

Bonuses and promotions are just one part of a World Cup betting offer. The other part is the markets each bookmaker offers for World Cup betting. The best ones try to stay competitive which means you will get pretty much the same offer from all of them. For instance, outright winners and top goalscorers are markets that every popular bookmaker has. Still, there are certain small markets that only some bookmakers will offer.

On the other hand, depth is not the only thing bettors look for when picking a bookmaker. In-play betting markets play a huge part and so do competitive odds, specials, and more. When it comes to World Cup bet offers, we can separate the betting markets into several categories. First, we have the simplest type – match betting/full-time result. With this type of bet, punters back a certain team to win the fixture. Next, both teams score, a very popular bet type that's self-explanatory. It means making a bet that both sides will score at least one goal in the match. Betting on goalscorers offers great value as well. Bettors make wagers that a player will score in a certain fixture.

Last but not least, we also have to mention over/under betting. This bet type covers a range of bets. Punters can bet on the number of goals scored, the number of corners, free-kicks, throw-ins, fouls, etc. The bookmaker sets a number range for all these things and you just pick whether the outcome is over or under the number that the bookmaker set beforehand.

The best World Cup bet offers & markets

Now that we covered what's included in World Cup bet offers, let us talk about the most popular betting options. Picking who will win a match or whether the final score goes over/under a certain number is something that everyone knows how to do. When it comes to World Cup betting, we need to look at unique betting options as they are more fun and offer better rewards.

dutch national team fifa 22

To win outright – This is one of the most popular World Cup bets out there. Even though the tournament is three months away, punters can already place outright bets. With this bet, you can pick who will lift the trophy at the end of the tournament. At the moment, Brazil is a favourite, followed by France, England, Argentina, and Spain.

Top goalscorer – One more bet that can be placed before the tournament begins. As the name suggests, you will be betting on which player scores the most goals. Some of the favourites currently include Harry Kane, Kylian Mbappe, Karim Benzema, Lionel Messi, and Christiano Ronaldo.

To win the group – Group betting is extremely popular and all high-quality World Cup bet offers must have it as an option. The idea is to bet on which nation will finish first in their group. You can bet on the obvious favourite to do it or if you are chasing bigger odds, you can bet on an outsider that has a chance. For instance, Denmark to win Group D at 3/1 (4.0) odds.

Stage of elimination – Punters can have a lot of fun with this bet type because it's unpredictable. The idea is to pick at what point a nation will exit the tournament. For instance, France to lose the final at 11/2 (6.5) odds.


What are the World Cup bet offers?

It's a package deal that bookmakers offer for the World Cup tournament. It includes the bonuses, promotions, and free bets that they are offering for the World Cup but also competitive odds, and a vast selection of betting markets.

What's considered a good World Cup offer?

When a bookmaker has a decent welcome/existing bonus, competitive odds, and a large selection of betting markets.

Are there any World Cup free bet offers?

Yes, some bookmakers offer free World Cup bets. Some of them require deposits but there are options where a deposit is not needed.

Avatar of Gavin Davison
Gavin Davison

Gavin is a full-time copywriter based in the UK and has developed in-depth knowledge of the igaming world by working in the betting industry for over five years. During this time, he has written thousands of articles covering various topics, including bookmaker reviews, ‘how to’ guides, bonus comparisons and much more.