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When Chelsea were defeated on penalties in the Community Shield, new striker Álvaro Morata was one of the culprits from 12 yards. The former Real Madrid striker has been chosen to replace the outgoing Diego Costa this summer but he got off to an inauspicious start in blue.

The Stamford Bridge club don't have a huge number of strikers on their books but Michy Batshuayi has impressed whenever he's stepped up to the plate but why doesn't Antonio Conte use the big Belgian regularly?

Batshuayi was recruited for a hefty £33million last summer but his lack of game time during the season didn't appear to be an issue as the Blues secured the Premier League title with a game or two to spare.

The striker notched the crucial goal that landed the honours for his club at the Hawthorns in May and averaged a goal every 79 minutes, which made him more clinical than Golden Boot winner Harry Kane.

The 23-year-old is still young and inexperience could possibly be the reason for his lack of game time, but he will only learn and develop from getting Premier League minutes under his belt.

His boss is known as a master tactician and stuck to the 3-4-3 formation rigidly from October onwards last season, with Costa acting as the focal point. With the Spanish striker seemingly exiled from the club and considering his options this summer, it appears to be the perfect opportunity for Batshuayi to stake his claim for a starting berth.

However, Morata was recruited for a club-record fee of £70m and he is likely to be Chelsea's starting striker for their Premier League campaign. Batshuayi may have to settle for a bit-part role once again – but surely the powerful striker deserves better?

The Italian boss has suggested his new players need time to bed in and adapt to the Premier League, but Morata made his Premier League debut as a substitute against Burnley.

Despite winning the title last season, very few pundits are tipping Chelsea to retain their crown next season and they are priced up as the third favourites behind the two Manchester clubs.

Anyone who may be considering backing the Blues to lift the title once again under the impressive Conte would be advised to take a look at the range of free bets offers by British bookies before placing their faith in the West London club in order to take advantage of a number of bonuses ahead of the forthcoming campaign.

Morata is a renowned goalscorer and he will be ably supported by the likes of Willian and Pedro, who had very productive campaigns last year – it's hard to ignore the credentials of this side.

Batshuayi may have to remain patient once again as he waits for his opportunity to shine. The lack of strikers at the club, however, may mean that any injuries sustained by their new signing would automatically parachute the Belgian hitman into the starting XI. But it appears as though he will remain the second choice for now.

Premier League