Tottenham already hold one distinction, as the only club not to have signed a player this summer.
But Harry Kane says it is not a reason to panic – and in fact the continuity of a side that has the best record in the Premier League in 2017, and over the past two seasons combined, is a cause for optimism.
Mauricio Pochettino is notoriously suspicious of any players that he deems capable of unsettling the balance and spirit in his driven young squad. He was ruthless two summers ago in shipping out those he considered not good enough or not committed enough to the cause, with Roberto Soldado, Paulinho and Emmanuel Adeabayor the highest profile victims.
Since then, promising players such as Andros Townsend, Nabil Bentaleb and Fazio have been sold, not so much because of their ability but because Pochettino wants to keep a special spirit in his camp, one that has allowed Spurs to punch above their weight for two years in succession.
Thus he was prepared to let Kyle Walker go, once the England right-back made it clear he was after more money and the chance of winning things at Manchester City. Eric Dier and Danny Rose are also Manchester United transfer targets, but Pochettino knows those players still see their future at Spurs.
Because United and City – and everyone else in the country – are trailing in Tottenham's wake when it comes to performances over the past two seasons in the world's greatest league, as it is regularly described.
Tottenham have finished comfortably above both City and United for the past two seasons, have the highest points total of any side in the same period, and are the most in-form team in 2017. With 16 wins from 20 games, and only two defeats, they finished strongly, so Kane believes they are in good shape going into the season, despite another low-key build-up.
Mixed results on tour in the US, when Pochettino was pushing them hard in training before matches, were followed by a convincing win over Juventus last week, who were in the Champions League final only eight weeks earlier.
“We played very well against Juventus and that will give us great confidence going into the new season,” said the England striker, who is under no illusions that the mega-millions being spent by the rest of the top six will make it as difficult as ever.
“It's going to be tough with six top teams in the Premier League, and looking at the start of the season any of them can go on to win it. But we've played together for another year, we know each other's games better, we're more experienced.”
More importantly he is not concerned about the lack of new faces and has absolute faith in his manager's judgement. “We're in a good place. I think everyone needs to stay patient. The manager will do what he wants to do in his own time. As a team we are full of belief, we feel we can beat anyone at any moment, so we have to continue working hard and let the manager and his staff do their bit.”
Certainly Tottenham can go into any game with confidence. Liverpool were the only team they did not beat last season, having taken a hard-earned point from White Hart Lane, one of only two teams to do so – Leicester were the others.
They were unbeaten at home, and have consistently won points from losing positions over the past two years, something that testifies to the tremendous belief and spirit Pochettino has instilled.
Kane says it is as good as ever going into this season. “Yes definitely. Obviously people say that every year, but we are staying calm, we're in no panic, we're doing what we do best. We are a very good side, we've had two very good seasons together, so it's just about continuing that, continuing to build on that and see where it takes us.”
Kane's own form mirrors Tottenham's success, as the league's top scorer for the past two seasons. Yet he is not resting on his laurels and has worked harder than ever this summer in a bid to score even more than the 29 league goals he hit last term.
“My personal ambitions are for more of the same, hopefully, to score more goals and try to help the team as much as possible. Obviously to try to stay fit, and be ready for every game. That's what I do – work hard on the training field to prepare for helping out my teammates on the pitch.
“I want to keep doing what I have been doing over recent years. Nothing changes. If anything I have worked harder this summer. I want to do better every year. It's about staying fit and being ready for every game.”
The first one, on Sunday, will be at Newcastle, where Spurs finished the season two years ago with a shock 5-1 defeat that ruined Pochettino's summer. Kane wants to ensure there will be no repeat.
“Obviously a lot of us were there when we got beaten 5-1 so we have to make sure that doesn't happen again,” said the England striker. “We have to go there with our gameplan and try to win.”
Then it is back to Wembley, where Spurs have been so poor in recent years. Last week's win showed they can play as well at the National Stadium as at White Hart Lane, which is being rebuilt, and Kane says there will be no adverse effect to playing there this season
“I don't think it affects us at all. It's a big pitch, there's a lot of space, we can make teams run, we can press high up the field. It's about building confidence. Obviously the first game here at Wembley, against Chelsea, is going to be a big one, so we've just got to try to play how we normally play and try to win the game.”
And where does Kane think Spurs will finish? “We've just got to make sure we are there or thereabouts going into the second half of the season and see what happens.”